Drake recently revealed and hinted at yet another collaboration with Nike which was set to release in October but is now potentially scheduled for January. The Drake x Nike Nocta Hot Step Air Terra release date is on January 27th for a retail price of $150 per pair.

Stick around as we go through all the details of this exciting new release.

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We’re 2/3rd through January but there still are a few profitable sneakers you can potentially cop. Check them all out here! If you’re thinking of diving into the world of sneaker reselling, check out the Hyemaster Playbook, the all-in-one guide!

Before we take a detailed look at the Nike Nocta Hot Step Air Terra, let me walk you over some background info.

Drake x Nike | History and Resale

Nike x Drake Nocta collaboration logo Via Nocta Nike
Nike x Drake Nocta collaboration logo Via Nocta Nike

Inspired and named after the Champagne Papi’s creative process, Drake established an entirely new fashion label with Nike in an unprecedented move by both.

The American rapper did have his own brand “OVO” that collaborated with Nike and Jordan Brand a number of times before. His sneakers include The Jordan 8 OVO Black and White that resell for north of $400 and the Jordan 4 Retro Raptors that also resell for over $400.

Drake’s latest brand NOCTA is inspired by his Jacket that represents functionality for people that are always on the move. Functionality plus adaptability for whatever environment you’re in is what the brand stands for.

The Brand’s first release dropped on December 18th and judging by its recent success, there may just be a lot more to come.

To estimate resale for the Nike Nocta Hot Step Air Terra, let’s head on over to StockX.

OVO x Air Jordan 10 White

  • Retail Price: $225
  • Average Resell: $470
  • Release Date: Saturday, December 12th, 2015
  • Colorway: SUMMIT WHITE/METALLIC GOLD-WHITE
  • Style Code: 819955-100
Ovo x Air Jordan 10 White Side View
Ovo x Air Jordan 10 White Side View

This OVO x Air Jordan 10 features a white leather upper with patterned mudguards, eye stays, and collars.

White midsoles and sail outsoles finish off the design.

On websites such as StockX, these kicks are reselling for average profits of around $240 per pair. The Nike Nocta Hot Step Air Terra will likely have a similar resale value.

Drake x Nike Nocta Hot Step Air Terra: A Closer Look

  • Retail Price: $150
  • Estimated Resell: $250
  • Release Date: Thursday, January 27th, 2022
  • Colorway: White/Chrome
  • Style Code: DH4692-100
Drake x Nike Nocta Hot Step Air Terra Quarter View
Drake x Nike Nocta Hot Step Air Terra Quarter View

Drake and Nike’s fusion brand has been cooking up quite a few popular apparels including hats and hoodies but this sneaker will likely be one of the hottest.

Uppers are constructed with white leather with sloping stitching coupled with parallel perforations on the sides. Black Swooshes cover the toe boxes while white laces blend right in. Midsoles also feature embedded tiny Swooshes while yellow-ish tan outsoles with G-Tek finish off the look.

Additional details include Nocta’s branding on the insoles and tongues.

To help you cop multiple pairs, join the Winner’s Circle!

Drake x Nike Nocta Hot Step Air Terra Side View
Drake x Nike Nocta Hot Step Air Terra Side View
Drake x Nike Nocta Hot Step Air Terra Side View
Drake x Nike Nocta Hot Step Air Terra Side View
Drake x Nike Nocta Hot Step Air Terra Hover View
Drake x Nike Nocta Hot Step Air Terra Hover View
Drake x Nike Nocta Hot Step Air Terra Rear View
Drake x Nike Nocta Hot Step Air Terra Rear View
Drake x Nike Nocta Hot Step Air Terra Outsole
Drake x Nike Nocta Hot Step Air Terra Outsole

Drake x Nike Nocta Hot Step Air Terra Where to Buy For Retail

You can buy these sneakers likely on January 27th for $150 per pair. For stock, check out the following retailers:

Conclusion

  • Drake x Nike Nocta Hot Step Air Terra
  • Retail Price: $150
  • Estimated Resell: $250
  • Release Date: Thursday, January 27th, 2022
  • Colorway: White/Chrome
  • Style Code: DH4692-100

Where to Buy: (Retail)

(Resale)

FAQ on Drake x Nike Nocta Hot Step Air Terra

What shoe brand is Drake with?

Drake has collaborated with a number of brands, including Adidas, however, his loyalty lies with Nike and Jordan Brand. Although he founded his own fashion brand OVO in 2008, Drake is officially partnered with Nike and co-owns Nocta.

Does Drake have a Nike sponsorship?

Moreso than a sponsorship, Drake co-owns an entire brand with Nike named “Nocta”. He also has a partnership with Nike that’s worth $450 million.

What are Drake shoes called?

Apart from the latest Nocta x Nike Hot Step Air Terra, Drake’s other shoes are known as “OVO” sneakers, named after the brand he founded in 2008.

What are Drake shoes called?

Although he has never confirmed this, Drake has often been seen wearing the Nike Air Max ’95 Lux Supreme Triple Black, indicating that they may be one of his favorites.

What does NOCTA stand for?

NOCTA stands for “nocturnal creative process”. A nod at Drake’s productivity timings. Drake has mentioned before that he has a pretty bizarre work schedule. The rapper wakes up at 9 Pm and works until 1 PM the next day.

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Begin your sneaker resale career today. Starts with a FREE preview of our Hypemaster Playbook.
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We respect your privacy. No spam, ever !
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Author

Mohammad Yousaf

As a business student, Mohammad was thoroughly impressed with where the secondary market was heading for sneakers. He quickly realized that what used to be considered as a side hustle, was now the main income stream for many. He has studied the game ever since.

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