Lego and Adidas have a new-found history but one that has been growing quite swiftly. Both the European brands have released a total of 7 ZX 8000 styles just in the last year and this time, the toy company has its eyes on a whole new silhouette – The Adidas Superstar. The sneaker is set to release on July 1, 2021.
The Adidas Superstar is a beloved sneaker within the community as it embodies the three stripes quite boldly. Initially released in 1969, it was the first low-top basketball shoe to feature an all-leather upper and the now famous rubber shell toe. Within the first few years of its introduction, the Superstar was being worn by over 75% of all NBA players; proof of its revolutionary technology which remains today.
So getting to the Lego x Adidas Superstar sneaker release, it encompasses a standard white-based color scheme that is contrasted by black accents including on the side’s Three Stripes branding, toe box, and heel tab, all of which have been redesigned to mirror Lego bricks.
What’s truly special about this release, unlike the previous others, is the fact that Lego is also releasing a toy buildable Superstar sneaker. That’s right, folks, you can buy the Adidas Superstar as a buildable lego toy as well!
For the Lego portion of the collab, the buildable shoe is nearly identical to the wearable Adidas Superstar as it features all the signature design elements that fans have come to expect from the silhouette including the Superstar branding, shell-toe shape, and more.
Both the sneaker and the buildable toy model will be releasing on July 1, 2021, for a retail price of $140 – for the sneaker – and $90 – for the lego toy model.
Where To Buy
You can purchase the sneaker and the toy set from Adidas.com on July 1, 2021.
When it comes to the resale price for this fascinating new release, it’s all about the timing and about the number of items in stock. My bet is that the lego toy model will be more in demand than the actual sneaker itself so you should be diverting your efforts into purchasing the toy sneaker.
The reason why I say this is because it’s just another Adidas Superstar which the market is flooded with – you might be able to resell it for $170-$180 if you’re lucky but usually both the companies produce enough shoes to satisfy the market demand.
At the moment, there is a great deal of uncertainty about the resale price for the toy set because this is unlike anything that we’ve seen before but that could mean that either there are huge profits to be made or you’re likely just going to break even. Now it depends on you whether or not you want to take this risk.
My best bet would be to not invest too much into this release and keep an eye out for other soon-to-come sneakers.
- Sneaker: Lego x Adidas Superstar (sneaker)
- Release Date: Thursday, July 1st, 2021
- Retail Price: $140
- Resale Price: $150-$170
- Where To Buy: Adidas.com
Well, that’s all it from us today folks! Keep checking in to see all the new releases!
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