When it comes to just the cleanest looking sneakers ever, nothing beats the Air Force 1 in one of its classic colorways. The Air Force 1 Low University Red releases on the 27th of June with a few minor tweaks than previous renditions. Stick around to know all about it!

As June is coming to an end, the frequency of drops has gradually been increasing. This provides a lucrative opportunity for re-sellers to make thousands every month! You too can get a piece of this Billion Dollar Pie with the right knowledge.

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June seems to be a very busy month for the Air Force 1. From women’s exclusive packs called P(her)spective to home & away pack releases, we’ve seen them all this month.

The Nike Air Force 1 Low University Red definitely seems to be one of the most hyped ones for the month so without further-adieu, let’s get right into it.

Skip to conclusion for those in a hurry.

Nike Air Force 1/A Brief History

Nike Air Force 1 Low Colorways

When it comes to Nike’s success in the basketball world, the Air Force 1 is perhaps the most pivotal moment in Nike basketball history. They specialized mostly in running shoes before while the Air Force 1 was designed specifically for basketball performance.

Legendary designer, Bruce Kilgore was the mastermind behind the Air Force 1. He took inspiration from the Nike Hiking boot but adjusted it so the sneaker was stable yet flexible.

The Air Force 1 is also what started the circular sole pattern which is still used in other Nike sneakers. The low top variants have still kept the design and similar color tones as well.

The Air Force 1 went into production in 1983. Unfortunately, it had to be discontinued all while demand remained sky high. Nike even signed 6 NBA players, all of whom were supposed to wear the Af1 during Playoffs.

An interesting fact is, the Air Force 1 even inspired Tinker Hatfield to create his own sneaker. Tinker was just a corporate architect working for Nike prior to witnessing the AF1.

The sneaker saw a mass release in 1986 and is still one of the most popular sneaker on the market.

Nike Air Force 1/University Red Colorways


Nike started its collegiate colors program with the release of the Nike Dunk. The Dunk took inspiration from various Nike sneakers especially from the Air Force 1.

During the 1980’s, college basketball was on the rise so to compete in this environment. Peter Moore decided to introduce the program with different colorways for different schools. They included 12 major Universities including Arizona, Georgia, Georgetown, Syracuse and Kentucky.

The university red has seen many iterations across various silhouettes and is still very popular.

That’s not all though. Along with footwear, the program also included apparel and bags in university color coordinated schemes. It was an excellent market plan during the time and Nike still uses it today.

The resale for the Air Force 1 however, in standard colors is a hit or miss. They’re pretty average when it comes to being quickly flipped with only a few that really stand out.

To estimate the resale value of the Nike Air Force 1 Low University Red. We can assess how similar colorways are doing on the resale market and make an estimation.

Nike Air Force 1 Low NBA University Red

Nike Air Force 1 Low NBA University Red

Retail Price: $100

Peak Resell: $225

Release Date: 10/12/2017

Colorway: University Red/Black-White

These sneakers dropped back in 2017 with a pretty low price tag of $100. They featured a “University Red” tumbled leather upper with black hits throughout.

It comes with a bold black Nike “Swoosh”, black “Air” branding on the mid-sole and tongue. A crisp white mid-sole and out-sole finishes off the design.

These unfortunately haven’t seen much success on the resale market. According to StockX, the trade range is between $116-$184 with an average price of $116. After tax and service fee you’d be losing money.

Recently however, they’ve appreciated in value, reaching prices as high as $225. That’s over a hundred dollars in net profits per pair.

Nike Air Force 1 Low White University Red

Nike Air Force 1 Low White Red University

Retail Price: $90

Peak Resell: $216

Colorway: White/University Red

This sneaker features a white upper with subtle red hits throughout, providing a pleasant contrast. It comes in white laces and a white Nike “Swoosh” while the heel, tongue and out-sole feature a “University Red”.

The trade range is between $102-$138 with the average price being $95. That’s pretty poor resale when you deduct tax and service fee. However, certain sizes are profitable such as 7, 10 and 9.5

The resale is also quite volatile so some profits are possible. At peak resale, profits are over $100.

Nike Air Force 1 Low University Red (2016)

Nike Air Force 1 Low University Red 2016

Retail Price: $120

Peak Resell: $175

Release Date: 09/09/2016

Colorway: Summit White/University Red

This is probably the most similar colorway to the Nike Air Force 1 Low University Red 2020. It features an all-white upper with white laces and a white mid-sole.

A red Nike “Swoosh”, red heel collar and red “Nike” branding on the tongue provide some contrast. A bright “University Red” out-sole finishes off the design.

As for the resale, they’ve bricked quite hard I’d say. The trade range is between $82-$96 with the average price being $96. Even though the market has been fairly unsubstantial, it’s mostly all losses.

At peak resale however, profit is around $50 before tax and service fees. Thus we get a pretty good idea of what to expect from the Nike Air Force 1 Low University Red 2020.

Nike Air Force 1 Low University Red (2020)

Nike Air Force 1 Low White University Red 1

Retail Price: $90

Estimated Resell: $105-$110

Release Date: 06/27/2020

Colorway: White/University Red-White

After news of cancellation of the Nike Air Force 1 Puerto Rico, Nike surprised us with 2 new colorways. The Nike Air Force 1 Low University Red and the Black/White variant.

This time around, the Air Force one’s panel is pretty much dominated by a crisp “White”. A “University Red” heel overlay provides a much needed contrast along with a red Nike “Swoosh”.

Furthermore, the sneaker features striking white laces, white interior and a white tongue with red “Nike” branding.

The most notable feature is the almost completely red sole of the sneaker. Apart from the white “Air” writing on the lateral side, a completely red out-sole and mid-sole finishes off the design.

Although the release date of 27th June may be subject to change, take a moment to enjoy these detailed shots provided below.





Estimated Resell

After analyzing the similar sneakers mentioned above, I don’t see these sneakers being too profitable. Sure, if you managed to cop before release date, gross profits of $60-$100 are possible.

After release however, I expect prices to drop as Air Force 1 University Red colorways aren’t doing too well on the market recently.

To get your money back after a standard US tax rate and service fee. You’ll need to sell for at least $107. Using my estimated resale value, you’re looking at a potential profit of around $5.

I expect these might do a bit better than the aforementioned colorways as bids are still rising. However, I still don’t expect anything much higher.


Via StockX

If you can manage to sell on other websites such as eBay, profits will probably be higher at around $15 which I suppose is good lunch money.

Where to Cop

The Nike Air Force 1 Low University Red is expected to drop on the 27th of June for $90. You can get these at select Nike retailers and Nike.com.

You can get them today from re-seller websites such as StockX and GOAT. You will have to pay premium for that however. I suggest waiting a few days as the prices are expected to drop.


Nike Air Force 1 Low University Red (2020)

Retail Price: $90

Estimated Resell: $105-$110

Release Date: 06/27/2020

Where to Cop: (Retail) Nike.com

                         (Resale) StockX, GOAT

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Have a great week everyone!

Signing off.

Take your reselling game to the next level


Mohammad Yousaf

Mohammad Yousaf

As a business student, Mohammad was thoroughly impressed with where the secondary market was heading for sneakers. He quickly realized that what used to be considered as a side hustle, was now the main income stream for many. He has studied the game ever since.


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