The Air Jordan 1 Mid SE women’s Multi Color  “LIGHTBULB” releases on the 9th of April. This is surprisingly quite hyped due to the color combination and it being a special edition as well.

Otherwise, Jordan “mid” is usually not as hyped as a high or SB Dunk. Either way, the Air Jordan 1 mid women’s LIGHTBULB is on its way. If you’re interested to know more, keep reading.

The recent pandemic has been pretty rough on the economy as you can read more here. However, the sneaker market is still going strong and will continue to grow as experts estimate.

Soon enough this Multi-Billion Dollar market will grow to be $6 Billion! You can also learn more about how it affected sneaker resales.

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Although considered the least popular by some. The air Jordan 1 mid is a favorite to many due to is appearance and less performance focus.

After Jordan brand released the High, they came up with the Jordan 1 mid during the 2000’s.

Due to its less performance and more style focus, it wasn’t as popular among basketball players. This was because of the lower ankle collar, however, many  sneaker heads took a liking to it.

First Jordan 1 Mid

Retail Price: $110

Peak Resell: $710

Release Date: 11/23/2003

This was the first time an Air Jordan 1 received a patent leather finish, and it looked good! At the time, shiny\flashy was in fashion which just tells you how much into fashion Jordan brand was and still is.

This was a very important release as it showed Jordan brand wasn’t afraid to make changes. Such as adapting to fashion trends and diversifying.

According to StockX, the trade range today is between $439-$659 with the average price being $438. That’s an average profit of $328 and a peak profit of $600.

Now that’s not great for such as OG pair but it is good money for sure.

However, to get a better resale forecast of the Air Jordan 1 mid multi color women’s “Lightbulb”. Let’s look at more recent and similar colorways to make a more critical analysis.

Jordan 1 SE Mid Fearless Blue the Great

Jordan1 Mid SE Fearless Blue The Great

Retail Price: $130

Peak Resell: $1,100

Release Date: 11/09/2019

COLORWAY: MUSLIN/ Red-Blue-Yellow-Green-White

Even at first glance it is easy to spot. The Jordan 1 mid multi color women’s Lightbulb is definitely inspired by these kicks. From the colorway to the energetic vibe of the fearless blue the great. It’s all very similar.

For this collaboration, Jordan brand took with the LA based artist Blue the Great to create this beauty. He is known for his love of the major primary colors, especially painting with them.

When Jordan brand came to him with the opportunity, he delivered! The pair features a sued multi colored upper with a chenille black swoosh.

It also has a sail mid-sole and a black out-sole and an air Jordan branding above the swoosh. Finally, there’s also the iconic signature of blue the great on the heel to finish off the design.

According to StockX the trade range is between $143-$175 with the average selling price being $167. That’s an average profit of $37 and a peak profit of $970.

Now that’s not too great as the average profit barely breaks even after the taxes you have to pay. Especially in the USA. However, there is some good news.

Jordan 1 Mid Fearless Blue The Great consistent resale

Via StockX

As you can see, even during this massive pandemic and throughout the 6 months. It held its value. Even slightly increased. looking at the current bids, they’re rising as well.

Although you may need quite a bit of pairs to resell, they may do better in time.

Jordan 1 Mid SE Fearless Melody Ehsani (W)

Jordan 1 Mid SE Fearless Melody Ehsani W

Retail Price: $130

Peak Resell: $1,330

Release Date: 11/15/2019

Part of the fearless pack, this also definitely inspired the Air Jordan 1 mid multi color women’s “Lightbulb”. This shoe came about when Jordan brand collaborated with melody Ehsani.

Melody Ehsani took this opportunity to express her message of female empowerment through these sneakers.

The pair features a multi colored leather upper. The right and left sneaker are both different colors which according to her inspires individuality.

It also has a translucent out-sole with a watch lace jewel and 3 sets of laces. Finally, there’s a highlighted message across the mid-sole to finish off the design.

According to StockX, these pairs have incredible resale value. The trade range is between $749-$1089 with the average being $533, The average profit alone is $403 per pair!

The peak resale value is massive $1,200. You would be one lucky sneaker-head to cop multiple pairs of these!

The Jordan 1 Fearless Melody Ehsani also increased in re-sale value over time.

Jordan 1 Melody Ehsani Mid Women's appreciating resale

Via StockX

As you can see, the value gradually increases as the bids continue to rise. The most profitable pairs are the larger women’s sizes from 10-12.

Nike Air Jordan 1 Mid SE Lightbulb

Air Jordan 1 Mid Multicolor LightBulb 1

Retail Price: $125

Peak Resell: $200

Release Date: 04/09/2020

COLORWAY: Lightbulb

Possibly inspired by the Melody Ehsani collaboration. This time Nike chose to go at it alone. With a similar crazy colorway, I expect these to sell out just by the looks of it.

Covered by a myriad of different colors such as green, pink, purple, blue, orange yellow and black. It sure is eye candy! The colors are used throughout the upper in a color block style.

Jordan 1 Mid Light Bulb Hover View

Looks to be constructed with a leather mesh with a lot of sued, including the fuzzy kind! Also features semi-deconstructed model flaunts and a “Lightbulb” woven tongue.

Jump-man logo on the tongue and in-sole and wings on the collar. As for the rear, the bottom is also a yellow sued.

Air Jordan 1 Mid Lightbulb Rear view

Finally, there’s a black standard out-sole with Nike branding to finish off the design.

Air Jordan 1 Mid Multicolor Ligh Bulb 4

Resale Value

Now for the important part! What will the resale be? Well that’s not so simple to predict any more due to the coronavirus outbreak. However due to the color I believe these will sell out fast.

If we look at the most similar colorway, these should do very well though not as well. Since Jordan 1 Fearless Melody Ehsani was a successful collaboration with a deep message behind it.

According to stockX the highest bid is already $200. However, I expect this to may be increase in a few months as happened with the Melody Ehsani Collab.

So the peak potential profit is already $75 so if you manage to cop various pairs, its good money. I’d also suggest going for larger sizes such as 10-12 as they likely will be most profitable.

How to Cop

You will likely find these in various websites such as the Nike official website and select retailers. You better be fast however, as I expect these to sell out quick.

You can also get them at re-seller websites such as StockX and GOAT.


The Air Jordan 1 mid multicolor women’s “Lightbulb” drops on 9th of April for $125. Its peak resale value is $200 so far with a $75 peak profit. Sizes 10-12 being likely most profitable.

Also make sure to hold them for a few months as I suspect re-sale value may rise as it did with the Melody Ehsani Collab.

You can find them on the official Nike website as well as select retailers. You may also find them on GOAT and StockX.

That’s all for today readers! Make sure you check out our Instagram if you’re into quick, relevant info. Also, Join our SFSH cook group for invaluable insider information.

These may be hard times, but perhaps the best time to make money on the side. Re-selling sneakers may be a grand opportunity to do so.

If that sounds interesting, check out the Hypemaster Playbook for everything you need to know about the topic.

Stay safe everyone!

Signing off.

Take your reselling game to the next level


Mohammad Yousaf

Mohammad Yousaf

As a business student, Mohammad was thoroughly impressed with where the secondary market was heading for sneakers. He quickly realized that what used to be considered as a side hustle, was now the main income stream for many. He has studied the game ever since.


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