Air Jordan 1 Retro High OG Light Fusion Red History, Estimated Resell, and Resale Value 

After Jordan Brand unveiled their Releases and Resale Predictions" href="https://sneakerflippers.com/jordan-brand-summer-2021-releases-and-resale-predictions/">Summer 2021 Lineup, fans took notice of quite a few new OG colorways including a never-before-seen makeup of the Air Jordan 1 High! The Air Jordan 1 Retro High OG Light Fusion Red has a set release date of June 12th for a price of $170 per pair. Stay tuned as we dive in for all the details!

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April had an incredible amount of profitable drops that were insanely hyped. May, however, is shaping up to be just as good if not better, read more about it here!

The Jordan 1 High has been Nike’s top-seller for decades and continues to dominate the basketball sneaker market. With brand new colorways such as the Air Jordan 1 Retro High OG Light Fusion Red, this silhouette remains one of the greatest on the market. 

Before we take a detailed look, let me walk you through this silhouette’s history!

Air Jordan 1 | History

Air Jordan 1 Chicago History

The Air Jordan 1 is perhaps the most iconic sneaker in history. Some arguing that it’s even a catalyst for the sneaker culture that we know and love today, including sneaker reselling. 

Released in 1985 and designed by Nike’s legendary Peter Moore, the Air Jordan 1 was specifically made for Michael Jordan, one of Nike’s most celebrated signature athletes.

After being picked during the NBA drafts of 1984, Michael Jordan joined the Chicago Bulls and signed with Nike to create the Air Jordan 1. A sneaker that was created specifically for him, even down to the sole.

The Air Jordan 1 had a trimmed-down sole, a feature that was requested by Michael himself as he despised the soles on other Nike sneakers. He wanted something that resembled more so the Converse All-Star sneakers when it came to the performance. 

The aesthetics, on the other hand, resembled the Nike Air Force 1 and the Terminator, both of which were highly popular in their own right. This amalgamation of sneaker designs was normal at the time. That’s why the Air Force, Air Jordan 1, and Nike Dunks feature such eery resemblances. 

These sneakers dropped in US stores for $65 a pair. Interestingly, however, Jordan Brand made too many of them in the following years and exceeded demand. 

As a result, many Air Jordan 1 Highs began sitting on shelves collecting dust. Even being sold for discounted prices, something you’ll never find today for the AJ1 High (1985). 

With exciting new releases as well as hyped retro sneakers, demand rejuvenated soon after. Even to this day, these sneakers sell out almost instantly and resell often for high prices. This persistent demand can largely be attributed to brand new colorways that keep the hype alive. 

A good example of this is the Air Jordan 1 Retro High OG Light Fusion Red. But are Jordan Brand sneakers still good investments in 2021? 

Air Jordan 1 High | Good Investments in 2021?

Air Jordan 1 High Resale In 2021
GOAT

It feels like all of the Jordan sneakers have had the rise and falls but the Air Jordan 1 is consistently a sneaker that’s always popular and almost always sells out. Particularly the Air Jordan 1 High. A silhouette that’s almost always a solid investment for resellers.

In 2020, we say arrays of hyped releases which definitely contributed to the rise in popularity. However, that surely wasn’t the main reason for the rise in the hype.

As we’ve mentioned before, Michael Jordan’s The Last Dance Documentary is what captivated new fans into the sport and more importantly, into sneaker culture.

Thus not only the Jordan 1 Highs Saw a rise in popularity but also the low and mid-tops. All three of which have started to sell out and are decently profitable.

The Air Jordan 1 High University Blue and the Shadow 2.0 are examples of just how highly anticipated this silhouette still is.

To estimate resale for the Air Jordan 1 Retro High OG Light Fusion Red, let’s head on over to StockX. Assessing similar sneakers may give us a good idea of what to expect. 

Air Jordan 1 High OG Hyper Royal

air jordan 1 retro high og hyper royal resale
Nike

Retail Price: $170

Peak Resell: $1,700

Release Date: 04/17/2021 

Colorway: HYPER ROYAL/LIGHT SMOKE GREY-WHITE

The Air Jordan 1 Retro High Hyper Royal features a lifestyle-friendly design with a leather and suede construction. The color scheme, reminiscent of the Jordan 1 UNC also includes Smoke Grey hits that appear on the Swooshes and collars.

Clean white leather covers the side panels and perforated toe boxes while Hyper Royal suede overlays embellish the toes, eye stays, rears and collars. Clean white laces, white midsoles, and Light Smoke Grey outsoles finish off the design.

On the secondary market, the average selling price is around $420 per pair. That’s a very decent $250 gross profit. The Air Jordan 1 Retro High OG Light Smoke Grey will likely have a lower resale value as these are quite hyped. 

Air Jordan 1 High OG Tokyo Bio Hack

Air Jordan 1 High Tokyo Bio Hack
Nike

Retail Price: $170 

Peak Resell: $830

Release Date: 09/04/2020

Colorway: BAROQUE BROWN/BLACK

The Air Jordan 1 High Tokyo Bio Hack is inspired by the colorful nights in the Japanese Capital. 

These sneakers feature a colorway that’s likely borrowed from 2005’s Undefeated x Nike Dunk with mismatched colors. The upper features suede and leather materials with teal on the toes, navy on the eye stays, dark brown on the rears and collars, and silver Swooshes.

Tongues feature vibrant yellow while pink sock liners add another flair of detail. Neon green midsoles and black outsoles complete the look. 

The average selling price is for these sneakers on the market is around $270 which is a $100 gross profit. They’ve been sold for even as high as $800, however, the market price has been pretty stable at $270. 

Air Jordan 1 High OG Volt Gold 

Air Jordan 1 High OG Volt Gold
Nike

Retail Price: $170

Peak Resell: $590

Release Date: 01/09/2021 

Colorway: WHITE/BLACK-VOLT-University Gold 

The Air Jordan 1 High OG Volt Gold is a different take on the classic black toes with an overhaul of the rest of the colors and materials.

White leather side panels are contrasted by golden tongues, rear panels, and neon green collars. The black eye stays, Swooshes, and toes add a touch of familiarity while sail midsoles and black outsoles complete the design. 

The average selling price of these sneakers is around $230 which is a $50 gross profit. The Air Jordan 1 Retro High OG Light Fusion Red will likely have a similar resale value. 

Air Jordan 1 Retro High OG Light Fusion Red | A Detailed Look

Air-Jordan-1-Retro-High-Fusion-Red-Full-View
Nike

Retail Price: $170

Estimated Resell: $250

Release Date: June 12th/2021 

Colorway: Light Fusion Red/White-Laser Orange-Black

This Air Jordan 1 dons a vibrant upper with multi-colored hits all over. 

The clean leather side panels provide the perfect background for the profusion of colors that follow. The most striking features of these shoes are perhaps the Light Fusion Red leather overlays that embellish the scuff-guards, eye stays, rears and collars. 

Collars feature black Jordan Wings motifs, a shade that elsewhere appears on the Laser Orange branded tongues and outsoles. 

Swooshes feature Laser Orange hues, a color that also permeates through the collars. Meanwhile, insoles feature red footbeds with additional laser orange branding. 

Crisp white midsoles and black outsoles complete the design. 

Take a moment to enjoy these detailed images.

Air-Jordan-1-Retro-High-Fusion-Red-Side-View
Nike
Air-Jordan-1-Retro-High-Fusion-Red-Hover-View
Nike
Air-Jordan-1-Retro-High-Fusion-Red-Rear-View
Nike
Air-Jordan-1-Retro-High-Fusion-Red-Outsole
Nike

How To Buy For Retail

You can buy these hyped Air Jordans at select retailers and Nike SNKRS come June 12th. The retail price for men’s sizes is set at $170 per pair. 

Estimated Resale Value 

Although resale won’t be anything too crazy, I believe these sneakers will still sell out very quickly. 

Using my estimated resell value, expect gross profits of around $70 per pair. That’s a “Profit” according to our Hype Meter 

Conclusion

HYPEMETER PROFIT2 e1611117510462

Air Jordan 1 Retro High OG Light Fusion Red

Retail Price: $170

Estimated Resell: $250

Release Date: June 12th/2021

Where to Buy: (Retail) Nike SNKRS 

                       (Resale) GOAT 

                                      Flight Club 

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Have a profitable week everyone!

-Mohammad

Take your reselling game to the next level

Author

Mohammad Yousaf

Mohammad Yousaf

As a business student, Mohammad was thoroughly impressed with where the secondary market was heading for sneakers. He quickly realized that what used to be considered as a side hustle, was now the main income stream for many. He has studied the game ever since.

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