Air Jordan 1 Zoom Comfort SE Sisterhood Background, Release Details, and Resell

Jordan brand comes out with a new lineup exclusively for women! The Air Jordan 1 Zoom Comfort SE Sisterhood price is $150 and releases on October the 15th. Keep reading to know whether to cop or drop!

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Coming back to the Air Jordan 1 Zoom Comfort SE Sisterhood. It releases alongside another Mid SE colorway and they both seem to be pretty decent. Before we get into more details, let’s go through some background information!

WMNS Air Jordan 1| Jordan Brand’s Rising Star

Air Jordan 1 Retro WMNS Season Of Her Sneaker Shouts
Image From Sneaker Shouts

Although a lot of you out there don’t like the idea of a gender exclusive sneakers. They will pretty much always be a thing as market segmentation is an effective marketing strategy. It eliminates wastage of resources and what not, things us sneaker-heads don’t really care about.

Although there’s a simple way for men to tackle this problem (Going up 1.5 sizes). It’s still a hassle for some and often times finding the right fit is difficult.

Nowadays, Nike has been showing female fans a lot of love with some fire releases. The Air Jordan 1 High OG Lucky Green and Jordan 1 Mid Barely Orange are just a few of them that released recently.

Now, Nike has created an entire lineup in the “Sisterhood” Air Jordan 1 pack. To estimate resale for the Air Jordan 1 Sisterhood Hyper Royal, let’s head over to StockX.

Air Jordan 1 Mid Hyper Royal

Air Jordan 1 Mid Hyper Royal StockX
From StockX

Retail Price: $110

Peak Resell: $290

Release Date: 07/01/2018

Colorway: White/Hyper Royal-White

The Air Jordan 1 Mid Hyper Royal features a white leather upper with hyper royal/blue overlay. A blue Nike ‘Swoosh’ and Air Jordan logo on the collars provide further contrast. A crisp white mid-sole and blue out-sole completes the design.

On StockX, the average selling price is around $190 which is a gross profit of $80 per pair. At peak resale, gross profits are as high as $180 per pair. I believe the Air Jordan 1 Zoom Comfort SE Sisterhood will have similar resale value.

Air Jordan 1 Zoom Comfort SE Sisterhood

Via Nike

Retail Price: $150

Estimated Resell: $200

Release Date: October/15/2020

Colorway: Hyper Royal/Black-White

Jordan brand’s latest women’s exclusive Air Jordan 1 comes in a mid-top variant with bejeweled reinforcements.

The sneaker features a black tumbled leather upper with Hyper Royal overlay. Exposed foam on the tongue and collars gives off an OG Jordan 1 feel while Jump-Man hang tag brings in some flavor.

A few noticeable tweaks include monogram patterned Swooshes and patterned in-soles. A white mid-sole and blue out-sole with black highlights finishes off the design.

Via Nike
Via Nike
Via Nike
Via Nike

Estimated Resale

Since women’s Air Jordan 1s are on the rise. I believe the Air Jordan 1 Zoom Comfort SE Sisterhood will sell out fast.

I also expect lunch money in profits of around $50 if we use my estimated resale value of $200.

Air Jordan 1 Zoom Comfort SE Sisterhood| Where to Buy

You can cop this sneaker for a retail price of $150 through select retailers such as Finish Line and Nike. They’ll be available on October the 15th at 10 Am ET.

You can also buy them today at reseller websites such as StockX.


Air Jordan 1 Zoom Comfort SE Sisterhood

Retail Price: $150

Estimated Resell: $200

Release Date: October/15/2020

Where to Buy: (Retail) Nike

                                     Finish Line

                           (Resale) StockX

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Have a great week everyone!


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Mohammad Yousaf

Mohammad Yousaf

As a business student, Mohammad was thoroughly impressed with where the secondary market was heading for sneakers. He quickly realized that what used to be considered as a side hustle, was now the main income stream for many. He has studied the game ever since.


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