Nike Air Jordan 34 ‘Noah’ Background, Detailed Look and Resale Value

Air Jordan is set to honor the rising star, Zion Williamson with another Air Jordan 34 release! The Air Jordan 34 Noah SE price is $195 and releases on the 30th of July. Keep reading for a more detailed look including estimating its resell value!

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July has been an extremely profitable month for re-sellers and there are still more to come. The Nike Air Jordan 34 Noah PE is a special one that should be profitable as well.

This time, the sneaker is dedicated to Williamson’s brother Noah which adds a more sentimental value to the sneakers. Before we get into the details, let’s talk about the sneaker’s background.

Skip to conclusion for those in a hurry.

Air Jordan 34| Background & Technology

Air Jordan 34 Unveiled Release Date eukicks

The Air Jordan 34 is one of Air Jordan’s latest sneakers, debuting back in September of 2019. After a sneaker analysis, it’s safe to assume what Jordan brand were trying to achieve with this sneaker. They wanted to make it as light as possible.

A men’s size 9 weighs just 13.1 oz which is the lights shoe Jordan brand has ever released. That’s definitely helpful on the court especially if you’re going to be playing for a few hours.

Another really cool touch is the inclusion of the number 23 in Morse code which is located on the vamp. But the quirks and features don’t end there.

You can find varied marks on different colorways which is a pretty unique touch. For example, the counter branding on the rear of the sneaker is different on each variant.

Lastly, there are dates on the insole that represent the 30th anniversary of the Air Jordan from the Air Jordan IV to latest one.

The latest sneaker ‘Blue Void’ was revealed by non-other than 20 years old, Zion Williamson. For those living under a rock, he’s the New Orleans Pelican’s latest prospect that plays a power forward position.

Zion Williamson & Jordan brand


Zion Williams has been rocking the 34s since day 1. He wore them during his NBA debut on Jan 22nd. Interestingly, that was also the debut of the Air Jordan 34. A match made in heaven perhaps?

Ever since coming to the NBA, Williamson has been on a tear with back to back incredible performances. Considering also that he’s only 20 years old, a Nike deal was inevitable.

The deal was made before the 2019-2020 season and has made Williamson one of the richest rookies in NBA history. Earning him $15 million Dollars per year.

The 20 year-old has also been named on the cover of the NBA 2K game that is set to release very soon.

His latest collaboration is dedicated to his half-brother, Noah Anderson and includes a drawing and postcard with the pack.

Before we estimate the resale value for the Nike Air Jordan 34 Noah PE, let’s assess a few similar colorways. That way, we can get a better idea of what to expect for its resale value.

Air Jordan 34 SE Chicago

Air Jordan XXXIV SE Chicago StockX
From StockX

Retail Price: $180

Peak Resell: $400

Release Date: 02/13/2020

Colorway: Black/White-Orbit Red

Released during the 2020 all-star weekend, this Jordan 34 is sure to turn some heads.

It rocks a breathable upper dressed in black and white with red hits throughout. It also features Jordan branding on the inner shrouds and the number “23” on the toe box in coded fashion.

They’ve added the same zipper in black to the lacing system and black heel hooks to match. Furthermore, the sneaker features a white mid-sole with a red plastic eclipse plate that gives the Jordan 34 its unique look.

A herringbone rubber out-sole finishes off the design.

On StockX, they’ve been fairly profitable for the most part. The average selling price per pair is around $230 which are gross profits of around $50. At peak resale prices, gross profits are over $200.

Air Jordan 34 Blue Void

Air Jordan 34 Blue Void StockX
From StockX

Retail Price: $180

Peak Resell: $400

Release Date: 09/25/2019

Colorway: Blue Void/Green Glow-Black-Metallic Silver

This Jordan 34 sports a blue, green and black upper in a check pattern. A white mid-sole, matching plastic eclipse plate and a rubber white out-sole finishes the design.

On stockX, these have been selling for small profits as well. The average selling price is currently around $213 which is just lunch money in pure profits. At peak resale, profits again are over $200.

This however, isn’t a player exclusive sneaker. For a more accurate resale estimation for the Air Jordan 34 Noah, let’s check out a more similar colorway.

Air Jordan 34 Bayou Boys

Air Jordan XXXIV Bayou Boys StockX
From StockX

Retail Price: $195

Peak Resell: $485

Release Date: 03/13/2020

Colorway: Brown Kelp/Bright Crimson

Zion Williams debuted these sneakers against a match with the San Antonio Spurs. They’re inspired by his new home known as the ‘bayou state’.

The sneaker features brown synthetic alligator skin overlay and a matching brown upper. Crimson hits can also be seen throughout the sneaker.

A copper colored mid-sole, “Bayou Boys” stitched on the heel and a kelp brown out-sole finishes off the design.

The resale for these is quite profitable. On StockX, they’re selling for as high as $300 on average with the larger sizes doing even better. A size 13 has recently been sold for over $400.

Had you sold these at peak resale, gross profits would have been as high as $290. This indicates that the larger sizes for the Air Jordan 13 Noah PE could be very profitable.

Air Jordan 13 ‘Noah’ PE

Via sneakerbardetroit

Retail Price: $195

Estimated Resell: $300-$350

Release Date: 07/30/2020

Colorway: White/Black-Multi Color

Although Williamson and his brother Noah have a large age gap between them, their bond is as strong as any. After showing up for many games and events, Noah’s charming smile has captivated the hearts of millions of fans.

This sneaker honor the deep bond the brothers share by taking inspiration from Noah’s drawings. The upper consists of a white mesh and other synthetic materials covered by a myriad of colors.

This player exclusive sneaker gives off a cartoony vibe with squiggly colors along the upper. Orange on the toe box and lateral sides, Yellow on the forefoot, Blue on the eye stays, Green on the collars, purple on the tongue and red on the heel.

The most interesting and perhaps most adorable detail is the “To Zion, Love Noah” printed on the in-soles.  White mid-sole and outs-ole finishes off the design.

Take a better look for yourselves with this HD images.

Via sneakerbardetroit
Via sneakerbardetroit
Via sneakerbardetroit
Via sneakerbardetroit

Estimated Resell

Just like the previous Jordan 34 SE & PE sneakers, I expect these to be quite profitable. They’re also expected to be limited so keep that in mind, copping one won’t be easy.

To get your money back after applying a standard US tax rate and service fee, you’ll need to sell them on StockX for at least $245. Thus by using my estimated resell value, you can expect profits ranging from $50 to $100 per pair.

From StockX

As you can see, the most profitable sizes are the larger sizes, particularly 12, 13 and 14. For the highest profit margins, I suggest going for those sizes.

Nike Air Jordan 34 Noah PE| Where to Buy

You can buy this Air Jordan 34 at select retailers and Nike SNKRS on July 30th for $195. You’ll need to be fast as they should be quite limited.

You can get them today from re-seller websites such as StockX and GOAT.


Nike Air Jordan 34 Noah PE

Retail Price: $195

Estimated Resell: $300-$350

Release Date: 07/30/2020

Where to Buy: (Retail) Nike SNKRS 

                        (Resale) StockX, GOAT

That’s all for this one! Follow us on twitter and Instagram for more info on the hottest new releases! Our Winner’s Circle is a class apart in providing invaluable information to help you cop any sneaker.

For struggling new re-sellers, I suggest reading the Hypemaster Playbook. It has everything you need to know on how to be successful by keep an eye out for certain releases. This 300+ page guidebook can help you potentially earn thousands every month.

Have a great week everyone!

Mohammad Yousaf

Take your reselling game to the next level


Mohammad Yousaf

Mohammad Yousaf

As a business student, Mohammad was thoroughly impressed with where the secondary market was heading for sneakers. He quickly realized that what used to be considered as a side hustle, was now the main income stream for many. He has studied the game ever since.


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