Before word spread about Virgil Abloh’s illness, he did tease an all-new collaboration with Jordan Brand on the Air Jordan 4. However, it appears that this release might not ever come to fruition. The Off White Air Jordan 4 Bred release date is TBC for a retail price that is unknown as well.

Stick around as we estimate its resale value if Off White and Nike do decide to release them!

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Every time Off-White and Jordan Brand collaborate, it’s one of the biggest releases of the year and with the Off White Air Jordan 4 Bred, it will be no different. Before we estimate its resale value, let’s head on over to the secondary market to assess a similar release!

Off White x Air Jordan 4 Sail (W)

  • Retail Price: $200
  • Average Resell: $1,500
  • Release Date: Saturday, July 25th, 2020
  • Colorway: Sail/Muslin-White-Black
  • Style Code: CV9388-100
Off White Air Jordan 4 Sail Side view
Off White Air Jordan 4 Sail Side view

Erik Arteaga, an Instagram star, first debuted the Off White Air Jordan 4 Sail in June, and it quickly attracted a lot of attention.

The first set of Off White Air Jordan 4 Sail sneakers was signed and sold for more than $150,000. The money was subsequently donated to important causes like the “Black Lives Matter” campaign.

The upper of the shoe is almost totally off-white/cream. The sneaker’s upper features a deconstructed aesthetic with a sponge sock lining and synthetic overlay.

It also comes with three sets of additional laces, each having the traditional ‘Shoe Laces’ emblazoned across them. The Sail ‘Jump-Man’ hang tag that comes with the sneaker is also a nice touch.

The Sail mid-sole features an exposed air unit and “Air” logo, as well as a cream outsole that completes the look.

On the secondary market, these are sold for whopping prices of over $1,500!

Off White Air Jordan 4 Bred: A Closer Look

  • Retail Price: N/A
  • Estimated Resell: $1,000+
  • Release Date: N/A
  • Colorway: Black/University Red
  • Style Code: N/A
Off White Air Jordan 4 Bred Quarter View
Off White Air Jordan 4 Bred Quarter View

In 2019, Virgil Abloh held a solo exhibition where he presented fans with his take on the Bred Air Jordan 4 which drove fans nuts.

These sneakers feature a black leather upper which appears on the toes, eye stays, and the rears that feature embossed grey Jump-Man logos.

Sides and throats feature, what appears to be, mesh netting with black backgrounds. Eye lets and side triangular pieces feature matching grey translucent materials while the toes don a dark grey shade.

Tongues feature titular University Red Jump-Man logos while sail/grey midsoles and red outsoles finish off the design.

To learn how to cop similar sneakers for retail, read the Hypemaster Playbook to find out all the secrets to being successful in this industry!

Off White Air Jordan 4 Bred Quarter View
Off White Air Jordan 4 Bred Quarter View

Off White Air Jordan 4 Bred Where to Buy For Retail

These sneakers are expected not to drop at all and are believed now to be part of a one-off exhibition. However, you never know what Jordan Brand decides to do! In case they do drop, check out the following retailers for stock:

Estimated Resale Value

In case these sneakers do drop, whenever that may be, they will sell out instantly.

Just like the last AJ4 collaboration, I believe these sneakers will resell for over $1,000 per pair!


HYPEMETER GOOD2 e1611117498839 Off White Air Jordan 4 Bred
  • Off White Air Jordan 4 Bred
  • Retail Price: N/A
  • Estimated Resell: $1,000+
  • Release Date: N/A
  • Colorway: Black/University Red
  • Style Code: N/A

Where to Buy (Retail)


FAQs on Off White Air Jordan 4 Bred

Are Nike Air Jordan shoes just American thing?

Air Jordans are worn all around the world, mostly in European countries but you’d be surprised at how popular they are in Asian countries as well. Korean and Japanese markets are great for selling Air Jordans.

Why are all the Air Jordans so expensive?

Retail prices are subjective as what may not be expensive for you, might be for someone else. However, there’s no denying that resale price tags can be extremely expensive. That’s mostly because those sneakers are limited and often insanely hyped.

Where can I buy Air Jordan shoes?

For retail, you can buy them at Nike SNKRS, Foot Locker, and many more places. Incase they’re sold out, check out reselling websites like StockX and GOAT.

Take your reselling game to the next level


Mohammad Yousaf

Mohammad Yousaf

As a business student, Mohammad was thoroughly impressed with where the secondary market was heading for sneakers. He quickly realized that what used to be considered as a side hustle, was now the main income stream for many. He has studied the game ever since.


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