new balance 550 vintage red and blue release date, images, and estimated resell

New Balance returns with 2 of their original colorways for their chunky 550 silhouettes this December! The New Balance 550 Red and Blue price is $130 (TBC) and releases on December the 1st. Keep reading to know whether to cop or drop!

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New Balance 550 History Vintage Sole Collector Sole Collector[/caption]

New Balance is a very old company, dating back to 1906 when it was founded by William J. Riley. They first sold orthopedic products but transitioned to performance wear by the 1950s.

After Paul Kidd took over, demand rose sky-high with athletes now asking for tailored shoes. In 1961, the New Balance “Trackster” released which was their first performance running shoe.

It had an excellent rippled sole for traction and came in different widths to fit various feet. 1976, New Balance came into the international spotlight by winning the Runner’s World Magazine Award.

Today, it has expanded into making performance sneakers for various sports successfully, including basketball. One of their first basketball sneakers was the 550s which released in 1989 in 2 colorways, red and blue.

This December, the New Balance 550 Red and Blue return again in their original colorways. To estimate their resale values, let’s head over to StockX.

Aime Leon Dore x New Balance 550 Red


New Balance 550 Aime Leon Dore Red
From StockX

Retail Price: $130

Peak Resell: $560

Release Date: 10/09/2020

Colorway: White/Red

This popular collaboration with Aime Leon Dore made these 550s sell out instantly.

The sneakers feature an off white leather upper with red overlays around the collars tongues, and 550 brandings on the sides. An aged white midsole and red/black outsole finish off the look. An overall vintage-styled sneaker, similar to the New Balance 550 Red and Blue.

On StockX, the average selling price is around $270 which is an average gross profit of $140 per pair. The new 550 will likely have a lower resale value since it’s not a collaboration.

New Balance 550 Red and Blue|Closer Look

New Balance

Retail Price: $130 (TBC)

                    ¥14,300 JPY

Estimated Resell: $160

Release Date: December/01/2020

Colorway: White/Red and White/Blue

Both sneakers feature a perforated white upper that is contrasted by a red or blue hits that stay true to the originals from back in 1989.

Matching color tones can be found on the ‘N’ logo, collars, “New Balance” branding on the tongues, and the “550” beside the laces. A white midsole and blue/black or red/black outsole on each sneaker finish off the look.

New Balance
New Balance
New Balance
New Balance
New Balance
New Balance

Resale Value

I would not sleep on these sneakers as they may sell out and promise some decent profits. Join our Winner’s Circle to help you cop potentially multiple pairs!

Using my estimated resell value of $160, you can expect gross profits of around $30 per pair.

New Balance 550 Red and Blue Where to Buy

You can buy these sneakers at select retailers and New Balance on December 1st at 10 am EDT. The retail price is expected to be $130.

You can also buy them at reseller websites such as StockX and GOAT.


New Balance 550 Red and Blue

Retail Price: $130 (TBC)

                    ¥14,300 JPY

Estimated Resell: $160

Release Date: December/01/2020

Where to Buy: (Retail) New Balance 10 am EDT

                       (Resale) StockX

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Have a great week everyone!


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Mohammad Yousaf

Mohammad Yousaf

As a business student, Mohammad was thoroughly impressed with where the secondary market was heading for sneakers. He quickly realized that what used to be considered as a side hustle, was now the main income stream for many. He has studied the game ever since.


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