6-release-date-info-3-300x200.jpg" alt="" width="700" height="466" class="wp-image-41346" /> Image via Hypebeast

Hey sneaker people, what’s up? As always, thanks for being a reader. We really appreciate you guys logging on and engaging with us wherever it may be. Today I’m here to share some info on an upcoming collaboration between Reebok and SNEEZE Magazine. The canvas for the partnership is the Reebok Club C. The shoes will be releasing Thursday, June 11th for $120.

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Feel free to skip to Release Info and Conclusion now to get the need to know details for this release. 

A Closer Look

Following up its Spring 2020 “The Jackboys” issue with Travis Scott, Don Tolliver, Sheck Wes, Chase B and Luxury Tax 50, SNEEZE Magazine has teamed up with Reebok for a crisp Club C. With no wasted space, excess color or unnecessary detailing, the collaborative design screams minimalism in an appealing fashion.

Built almost entirely of smooth white leather, the upper offers an elegant look that’s only broken up by SNEEZE‘s signature bubble-lettered outline tag in black on the lateral quarter. This graphic replaces a standard Reebok hit, and heel tabs depart from the rest of the build with a high-gloss white patent leather and debossed Reebok spellout logos.

Tongues and collar trim are done up in black for contrast, and the former features a large white Reebok logo on its tags. The inside of the tongue shoes off an originals “The Athlete’s Shoe” motif, and black or white laces allow the wearer to choose between more contrast or a tonal look. A final SNEEZE tag is printed on the insole, with white rubber midsoles and outsoles completing the look.

Check out the official images here.

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Image via Hypebeast

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Image via Hypebeast
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Image via Hypebeast
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Image via Hypebeast

What Reebok has Brought to the Table

While the British footwear and apparel brand has been around for over 60 years now, they’re still classified by most as a second tier sneaker producer in terms of hype. That’s just the way it is. Although more so now than ever, Reebok is taking the right steps in becoming a lasting part in the sneaker scene.

Of recent, Reebok has had some wins with shoes like the Jjjjound Club C’s which still go for over twice the retail and topped out in the $400 range. In fact when I first saw this SNEEZE iteration, I immediately thought it could be a nice consolation prize if anyone missed out on the Jjjjound pair.

They have also had big success in bringing back retro basketball shoes like the Allen Iverson “Question” as well as the Shaquille O’Neal’s “Shaqnosis”. Both of these have released in a plethora of colorways over the past few years. 

The DMX Trail Shadow is on the newer side for Reebok and seems to have popularity but you can still see pairs go on sale frequently. All in all, it seems like Reeboks highest sellers now are all old school like aforementioned sneakers plus lifestyle additions like the Club C, Classic, and Workout. So the question still asks, can Reebok truly come up with a new original sneaker to disrupt the market and compete with the top tier brands and shoes?

Resale Anticipation

Our resale analysis on the SNEEZE Club C’s is a strong one. You should be going after these with full confidence in regards to making some money on a flip. Being released exclusively on the SNEEZE site would indicate a somewhat limited amount of stock.

Like I alluded to earlier, this could be people’s next best thing to the Jjjjound release. I’m personally a huge fan of the Club C especially for the summer so I have no doubts that it will be a quality, comfortable, versatile sneaker for you if you decide to add them to your rotation immediately.

Although it was originally scheduled for a May 29 release, SNEEZE Magazine and Reebok’s collaborative Club C was pushed back until June 11. SNEEZE is throwing its full weight behind the #BlackLivesMatter protests, announcing that 100% of the proceeds from sales of the Club C on its webstore will be donated to #BlackLivesMatter. Another reason to cop this shoe.

Release Info and Conclusion

RELEASE DATE: Thursday June 11th, 2020 – Random time!

After the release be sure to check up on the usual suspects for the secondary market – StockX, Goat, Grailed, eBay, and Reddit.

If you’re new to reselling, this blog has everything you need and more, including the Hypemaster Playbook that is an all-in-one package to begin sneaker reselling. Over 300 pages of in-depth tips from experience. I guarantee everyone will learn something no matter your previous knowledge. The SFS Cook Group is also expanding more and more. Get in now for the best insider info on sneakers and streetwear.

Before you go, check out the list of hot shoes to resell in June – we make lists like this every month! Even if something has already released, it still could be a good time to invest in it considering it could still increase in value over time.

Check back on the site frequently and be sure to follow our Instagram too! We have an awesome group of followers who have some valuable engagement so take a peek.

What do you guys think after seeing the Reebok x SNEEZE Club C? Is Reebok on the right track to contending with the heavy hitters?

Thank you all, have a powerful week. 

– Erik

Take your reselling game to the next level



erik anson

Erik has been a devotee to sneakers and footwear in general ever since he can remember. His Mount Rushmore of sneakers in his collection would be the Grey New Balance 990v4's, Nike x Atmos Animal Air Max 95 (06), Jordan 3 White cement, and Pure Platinum Air Yeezy 2.


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