In this review, we are taking a closer look at PUSHAS, one of the most efficient sneaker reselling platforms out there. The Australian footwear giant recently went global, and we’re here to discuss everything PUSHAS has to offer in the sneaker reselling market! Keep reading to learn how you can benefit from this platform.

Image of Pushas logo in white font with black background. Image via Pushas.
Image via Pushas.

What is PUSHAS?

PUSHAS, founded by Justin Truong & Sandy Li, is one of the largest sneaker marketplaces in Australia and recently launched in the US, specifically in LA. They are backed by a number of high-profile CEO investors including the founder of Twitch, Justin Kan.

According to PUSHAS, they are “the favorite destination to cop the latest Yeezys, Air Jordans, Off-Whites & more. All sneakers are authenticated by hand so you can cop with confidence.”

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They were also featured in Complex which is no small feat. Check it out here to read up on how everything started and became what it is today.

The mission at PUSHAS is simple:

Unlock the potential of sneakers – by building a seamless, trusted platform that pushes the boundaries of hype reselling… By providing much needed infrastructure that supercharges reselling through instant liquidity, seller tools, channel management, authentication, fulfillment and distribution. All while helping sneakerheads get access to the hottest sneakers on the secondary market.

What Makes PUSHAS Different?

This is the most important question this article will answer. As a reseller, you should constantly be looking for what platforms are doing different things and testing which format works the best.

Currently, the process for most sneaker marketplaces is this: you must list items yourself on various marketplaces, wait for a sale to be made, then once a sale is made you have only a few days (2 days for StockX) to send in your stock before you’re penalized.

PUSHAS changes this entire system by allowing you to send your shoes in and having them take care of the rest. They will post your sneakers on their own website which also connects with eBay’s marketplace. This is huge as this brings even more eyes on your product.

Once a sale is made, you will receive a majority of the sale price and PUSHAS will take a small transaction fee for their platform services. See more on their fees below.

Photo of PUSHAS founders Sandy Li and Justin Truong. Image via Startup Daily.
Photo of PUSHAS founders Sandy Li and Justin Truong. Image via Startup Daily.

How Do the Fees Work?

PUSHAS sits between the likes of the traditional retail consignment (e.g. Stadium Goods, Fight Club) and online-only marketplaces (e.g. StockX and GOAT).

They don’t have retail locations, however, for the first few months of their US launch, they are offering free shipping for you to send in your stock to their warehouse.

Their fees also sit between the two spectrums depending on a seller’s volume at 13% to 17% (inclusive of all fees including payment processing and cash-out fees) compared to 11% to 13% (8% to 10% + 3% transaction fee) at StockX and 20% at Stadium Goods. The even greater difference maker here is that they store, fulfill and insure your stock for free.

Additionally, they provide various other benefits to their top sellers such as liquidity in the format of cashing-out sneakers in bulk, the ability to send stock to another platform or private buyer, multi-channel listing, zero stock withdrawal fees, and dedicated account managers for each seller, which other marketplaces currently lack.

The benefits that this service provides currently aren’t found anywhere else on the market. There hasn’t been a platform yet that allows you to mass-advertise your inventory on multiple markets through one cohesive technology.

PUSHAS is that technology.

How to Sell With PUSHAS

You can easily sell in 4 simple steps:

  1. Fill out this really quick form to submit an application to sell through their site.
  2. Next, they will reach out to you via the email you entered and provide you with all of the information that you will need to begin selling. Once you confirm you want to begin selling, they will initiate your seller’s account via an online portal where you will be able to list all your inventory and manage your prices.
  3. Once you’re ready to ship out your sneakers, you can either send them yourselves at the nearest post office or you can utilize their prepaid labels and have a courier pick up shoes from your house. They cover the first 3 shipments, but as you become more advanced you will have to invest in some of the associated costs with sending shoes, like you do with other marketplaces on the market.
  4. Once they receive the sneakers, their team of authenticators verifies each shoe before it goes live on their website. Sellers are able to set their own prices for sneakers and update this at any time.

    And that’s essentially it! Your sneakers will be available for order and once a purchase is made, they’ll send it out to the customer and you get paid. PUSHAS ships worldwide from all their warehouse locations and payment occurs each week.

    The majority of their visitors are from Australia so your stock has high visibility amongst Australian and New Zealand customers regardless of where you and your stock are.

Frequently Asked Questions

How do I profit off of sneakers?

The process for how to resell sneakers is pretty simple. You find used or new sneakers with a high resale value. You then buy multiple pairs at a competitive price. And then seek out the best place to resell them to sneaker enthusiasts for a healthy profit.

How do I get sneakers for retail?

In general, sneaker releases launch at 10:00 AM EST at Nike US and most retail partners. Here is a list of online stores we recommend: Nikestore, Adidas, Finish Line, JD Sports, Foot Locker, Eastbay, Footaction, SSENSE, LUISAVIAROMA, Stadium Goods (aftermarket), and eBay (aftermarket)

What is the best sneaker reselling platform?

This is a tough question to answer. Of course, the big platforms out there like GOAT and StockX are going to be very reliable, but new startups like Tradeblock and PUSHAS are starting to change the game in ways we haven’t seen before. It’s worth exploring every avenue for maximum profit.

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Author

Ben Atkinson

Ben has been reselling for over 6 years. Even though he is very experienced, he is still looking for that next level in the reselling game. His favorite sneaker is the Jordan 1 'Chicago'

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